.nav{position:sticky;top:0;z-index:40;background:color-mix(in srgb,var(--bg) 88%,transparent);-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}.nav__inner{display:flex;align-items:center;justify-content:space-between;gap:24px;height:76px}.nav__mark{font-family:var(--font-display);font-weight:700;font-size:1.1rem;text-decoration:none;color:var(--ink)}.nav__links{display:flex;gap:28px}.nav__link{text-decoration:none;color:var(--muted);font-size:.92rem;font-weight:500;transition:color var(--dur-fast) var(--ease-out)}.nav__link:hover{color:var(--ink)}.nav__actions{display:flex;align-items:center;gap:16px}.nav__cta{padding:10px 18px;font-size:.88rem}@media (max-width: 720px){.nav__links{display:none}}.theme-toggle{display:flex;align-items:center;gap:8px;background:none;border:none;padding:4px;color:var(--muted);font-size:.8rem;font-family:var(--font-mono)}.theme-toggle__track{width:38px;height:22px;border-radius:999px;background:var(--line);position:relative;transition:background var(--dur-fast) var(--ease-out)}.theme-toggle__thumb{position:absolute;top:2px;left:2px;width:18px;height:18px;border-radius:50%;background:var(--ink);transition:transform var(--dur-med) var(--ease-out)}[data-theme=dark] .theme-toggle__thumb{transform:translate(16px);background:var(--accent)}.hero{padding:56px 0 88px}.hero__inner{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(32px,6vw,80px);align-items:center}.hero__eyebrow{margin-bottom:18px}.hero__title{font-size:clamp(2.6rem,6vw,4.6rem);font-weight:700}.hero__tagline{margin-top:20px;font-size:clamp(1.05rem,1.6vw,1.3rem);color:var(--muted);max-width:34ch}.hero__ctas{display:flex;gap:14px;margin-top:36px;flex-wrap:wrap}.hero__frame-wrap{perspective:1000px}.hero__frame{aspect-ratio:9 / 16;max-width:320px;margin:0 auto;border-radius:var(--radius-l);overflow:hidden;box-shadow:0 30px 70px -20px #00000059;transition:transform var(--dur-fast) var(--ease-out);transform-style:preserve-3d;border:1px solid var(--line)}.hero__frame-caption{text-align:center;margin-top:16px}@media (max-width: 900px){.hero__inner{grid-template-columns:1fr;text-align:center}.hero__tagline{margin-left:auto;margin-right:auto}.hero__ctas{justify-content:center}.hero__frame{max-width:260px}}.video-placeholder{position:relative;width:100%;height:100%;overflow:hidden;background:#111}.video-placeholder__field{position:absolute;top:-20%;right:-20%;bottom:-20%;left:-20%;background:conic-gradient(from 180deg at 50% 50%,hsl(var(--ph-hue),85%,62%),hsl(calc(var(--ph-hue) + 40),80%,40%),hsl(calc(var(--ph-hue) - 30),70%,30%),hsl(var(--ph-hue),85%,62%));animation:ph-rotate 14s linear infinite;filter:saturate(1.1)}@keyframes ph-rotate{to{transform:rotate(360deg)}}.video-placeholder__grain{position:absolute;top:0;right:0;bottom:0;left:0;background:radial-gradient(ellipse at 30% 20%,#0000,#0000008c)}.video-placeholder__chrome{position:absolute;top:0;right:0;bottom:0;left:0;display:flex;flex-direction:column;justify-content:space-between;padding:16px}.video-placeholder__tag{align-self:flex-start;font-family:var(--font-mono);font-size:.65rem;letter-spacing:.06em;text-transform:uppercase;background:#ffffff29;color:#fff;padding:5px 10px;border-radius:999px;-webkit-backdrop-filter:blur(6px);backdrop-filter:blur(6px)}.video-placeholder__caption{color:#fff;font-weight:600;font-size:1.02rem;line-height:1.3;text-shadow:0 2px 12px rgba(0,0,0,.35);margin:0}.video-placeholder__real{width:100%;height:100%;object-fit:cover}.what{padding:40px 0 96px;border-top:1px solid var(--line)}.what__statement{font-size:clamp(1.5rem,3vw,2.3rem);max-width:22ch;font-weight:600}.what__chips{list-style:none;display:flex;flex-wrap:wrap;gap:12px;margin:40px 0 0;padding:0}.what__chip{font-family:var(--font-mono);font-size:.85rem;padding:10px 16px;border:1px solid var(--line);border-radius:999px;color:var(--muted)}.work{padding:40px 0 110px;border-top:1px solid var(--line)}.work__header{display:flex;justify-content:space-between;align-items:flex-end;gap:24px;flex-wrap:wrap;margin-bottom:44px}.work__heading{margin-top:10px;font-size:clamp(1.6rem,3vw,2.2rem);max-width:26ch}.work__empty{color:var(--muted);padding:40px 0}.filterbar{display:flex;gap:8px;flex-wrap:wrap}.filterbar__pill{border:1px solid var(--line);background:transparent;color:var(--muted);padding:8px 16px;border-radius:999px;font-size:.85rem;font-weight:500;transition:all var(--dur-fast) var(--ease-out)}.filterbar__pill:hover{border-color:var(--ink);color:var(--ink)}.filterbar__pill--active{background:var(--ink);border-color:var(--ink);color:var(--bg)}.work__grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:28px}.project-card{background:none;border:none;padding:0;text-align:left;color:inherit;display:flex;flex-direction:column;gap:16px}.project-card__frame{position:relative;aspect-ratio:9 / 16;border-radius:var(--radius-m);overflow:hidden;border:1px solid var(--line);transition:transform var(--dur-fast) var(--ease-out)}.project-card:hover .project-card__frame,.project-card:focus-visible .project-card__frame{transform:translateY(-6px)}.project-card__hover{position:absolute;top:0;right:0;bottom:0;left:0;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:10px;background:#0a0a0c73;color:#fff;font-weight:600;font-size:.9rem;opacity:0;transition:opacity var(--dur-fast) var(--ease-out)}.project-card:hover .project-card__hover,.project-card:focus-visible .project-card__hover{opacity:1}.project-card__play{width:44px;height:44px;border-radius:50%;background:#ffffffe6;color:#111;display:flex;align-items:center;justify-content:center}.project-card__badge{position:absolute;top:12px;right:12px;font-family:var(--font-mono);font-size:.65rem;text-transform:uppercase;letter-spacing:.06em;background:#ffffff29;color:#fff;padding:4px 9px;border-radius:999px;-webkit-backdrop-filter:blur(6px);backdrop-filter:blur(6px)}.project-card__title{font-size:1.05rem;margin-top:4px}.project-card__brand{color:var(--muted);font-size:.9rem;margin-top:2px}.viewer{position:fixed;top:0;right:0;bottom:0;left:0;z-index:100;display:flex;align-items:center;justify-content:center;padding:clamp(12px,3vw,40px)}.viewer__backdrop{position:absolute;top:0;right:0;bottom:0;left:0;background:#08080a9e;-webkit-backdrop-filter:blur(6px);backdrop-filter:blur(6px)}.viewer__panel{position:relative;background:var(--surface);border-radius:var(--radius-l);width:min(1100px,100%);max-height:90vh;overflow:hidden;box-shadow:0 40px 100px -30px #00000080}.viewer__close{position:absolute;top:18px;right:18px;z-index:5;display:flex;align-items:center;gap:8px;background:var(--bg);border:1px solid var(--line);color:var(--ink);padding:8px 14px;border-radius:999px;font-size:.8rem;font-weight:600}.viewer__layout{display:grid;grid-template-columns:.85fr 1.15fr;height:90vh;max-height:90vh}.viewer__media{background:var(--bg);display:flex;align-items:center;justify-content:center;padding:40px;border-right:1px solid var(--line)}.viewer__media-sticky{width:100%;max-width:300px}.viewer__media-sticky>.video-placeholder,.viewer__media-sticky>.video-placeholder__real{aspect-ratio:9 / 16;border-radius:var(--radius-m);overflow:hidden;border:1px solid var(--line)}.viewer__concept-note{margin-top:14px;text-align:center;color:var(--muted)}.viewer__story{overflow-y:auto;padding:64px 48px 48px}.viewer__header{margin-bottom:40px}.viewer__title{font-size:clamp(1.6rem,3vw,2.1rem);margin-top:8px}.viewer__brand{color:var(--muted);margin-top:4px}.viewer__block{margin-bottom:36px;padding-bottom:36px;border-bottom:1px solid var(--line)}.viewer__block:last-of-type{border-bottom:none}.viewer__lead{font-size:1.2rem;font-weight:500;margin-top:10px;max-width:48ch}.viewer__body{margin-top:10px;color:var(--muted);max-width:56ch;line-height:1.6}.viewer__deliverables{list-style:none;padding:0;margin:10px 0 0;display:flex;flex-wrap:wrap;gap:8px}.viewer__deliverables li{font-family:var(--font-mono);font-size:.8rem;border:1px solid var(--line);padding:6px 12px;border-radius:999px;color:var(--muted)}.viewer__footer{display:flex;gap:14px;flex-wrap:wrap;margin-top:8px}.hook-switcher{margin-top:16px}.hook-switcher__tabs{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:18px}.hook-switcher__tab{border:1px solid var(--line);background:transparent;color:var(--muted);padding:8px 14px;border-radius:999px;font-size:.82rem}.hook-switcher__tab--active{border-color:var(--accent);color:var(--ink);background:color-mix(in srgb,var(--accent) 12%,transparent)}.hook-switcher__panel{max-width:50ch}.hook-switcher__angle{display:inline-block;margin-bottom:8px;color:var(--accent)}.hook-switcher__text{font-size:1.05rem;line-height:1.5}@media (max-width: 860px){.viewer{padding:0}.viewer__panel{border-radius:0;max-height:100vh;height:100vh}.viewer__layout{grid-template-columns:1fr;height:100vh;overflow-y:auto}.viewer__media{border-right:none;border-bottom:1px solid var(--line);padding:60px 24px 24px}.viewer__story{overflow-y:visible;padding:32px 22px 48px}}.about{padding:96px 0;border-top:1px solid var(--line)}.about__inner{display:grid;grid-template-columns:.8fr 1.2fr;gap:clamp(32px,6vw,64px)}.about__heading{font-size:clamp(1.8rem,3.4vw,2.4rem);margin-top:8px}.about__location{color:var(--muted);margin-top:8px}.about__bio{display:flex;flex-direction:column;gap:20px}.about__line{font-size:1.15rem;line-height:1.55;max-width:58ch}@media (max-width: 780px){.about__inner{grid-template-columns:1fr}}.why{padding:40px 0 100px;border-top:1px solid var(--line)}.why__grid{margin-top:24px;display:grid;grid-template-columns:repeat(auto-fit,minmax(240px,1fr));gap:24px}.why__card{padding:28px;border:1px solid var(--line);border-radius:var(--radius-m)}.why__index{color:var(--accent)}.why__title{margin-top:14px;font-size:1.1rem}.why__body{margin-top:10px;color:var(--muted);line-height:1.5;font-size:.95rem}.contact{padding:110px 0;border-top:1px solid var(--line);text-align:center}.contact__inner{display:flex;flex-direction:column;align-items:center}.contact__heading{font-size:clamp(2rem,4.2vw,3.2rem);max-width:18ch}.contact__main-cta{margin-top:36px;padding:18px 40px;font-size:1.05rem}.contact__options{margin-top:56px;display:flex;gap:16px;flex-wrap:wrap;justify-content:center}.contact__option{display:flex;flex-direction:column;gap:8px;text-decoration:none;color:var(--ink);border:1px solid var(--line);border-radius:var(--radius-m);padding:20px 28px;min-width:220px;transition:transform var(--dur-fast) var(--ease-out),border-color var(--dur-fast) var(--ease-out)}.contact__option:hover{transform:translateY(-3px);border-color:var(--ink)}.contact__option-value{font-weight:600}.footer{border-top:1px solid var(--line);padding:28px 0}.footer__inner{display:flex;justify-content:space-between;color:var(--muted);font-size:.85rem}:root{--bg: #f4f3ef;--surface: #ffffff;--ink: #121214;--muted: #6b6a66;--line: rgba(18, 18, 20, .12);--accent: #ff4b26;--accent-ink: #14100e;--focus: #1b5cff;--font-display: "Space Grotesk", "Helvetica Neue", Arial, sans-serif;--font-body: "Inter", "Helvetica Neue", Arial, sans-serif;--font-mono: "IBM Plex Mono", "SFMono-Regular", Menlo, monospace;--container: 1240px;--gutter: clamp(20px, 5vw, 64px);--radius-s: 6px;--radius-m: 14px;--radius-l: 28px;--ease-out: cubic-bezier(.16, 1, .3, 1);--dur-fast: .18s;--dur-med: .42s;--dur-slow: .72s;color-scheme:light}:root[data-theme=dark]{--bg: #0b0b0d;--surface: #17161a;--ink: #f2f1ec;--muted: #9c9b96;--line: rgba(242, 241, 236, .14);--accent: #ff6a41;--accent-ink: #0b0b0d;--focus: #6ea0ff;color-scheme:dark}*{box-sizing:border-box}html{-webkit-text-size-adjust:100%;scroll-behavior:smooth}@media (prefers-reduced-motion: reduce){html{scroll-behavior:auto}*,*:before,*:after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important;scroll-behavior:auto!important}}body{margin:0;background:var(--bg);color:var(--ink);font-family:var(--font-body);font-size:16px;line-height:1.5;-webkit-font-smoothing:antialiased;transition:background var(--dur-med) var(--ease-out),color var(--dur-med) var(--ease-out)}h1,h2,h3,h4{font-family:var(--font-display);margin:0;letter-spacing:-.01em;line-height:1.05}p{margin:0}button,input,textarea{font-family:inherit}a{color:inherit}img,video{max-width:100%;display:block}button{cursor:pointer}:focus-visible{outline:2px solid var(--focus);outline-offset:3px;border-radius:var(--radius-s)}.container{max-width:var(--container);margin:0 auto;padding:0 var(--gutter)}.eyebrow{font-family:var(--font-mono);font-size:.75rem;letter-spacing:.08em;text-transform:uppercase;color:var(--muted)}.visually-hidden{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}.btn{display:inline-flex;align-items:center;gap:8px;padding:14px 24px;border-radius:999px;border:1px solid var(--line);background:transparent;color:var(--ink);font-weight:600;font-size:.95rem;transition:transform var(--dur-fast) var(--ease-out),background var(--dur-fast) var(--ease-out),border-color var(--dur-fast) var(--ease-out)}.btn:hover{transform:translateY(-2px);border-color:var(--ink)}.btn--primary{background:var(--accent);border-color:var(--accent);color:var(--accent-ink)}.btn--primary:hover{transform:translateY(-2px);filter:brightness(1.05)}.skip-link{position:absolute;left:-9999px;top:0;background:var(--accent);color:var(--accent-ink);padding:12px 18px;z-index:1000;border-radius:0 0 8px}.skip-link:focus{left:0}